Christmas in New York City - Department Store Windows

Many stores in New York have Holiday Season Window Displays

New York City's Best Christmas Window Displays

Macys Window Display at Christmas in New York

Tis the season to spread holiday cheer with the Big Apple's world famous NYC department store Christmas window displays! This New York holiday tradition makes it possible for everyone enjoying the holidays in NYC (even those on a tight budget) to experience the vibrant hustle and bustle of the city's most popular shopping destinations like Saks Fifth Avenue and Macy’s without spending a penny. Each year, major department stores transform their window displays into miniature winter wonderlands that would make Santa and Mrs. Claus jealous!

Our Favorite NYC Window Displays


Third Avenue at 59th Street

Another Christmas display window

The holiday window displays at Bloomingdale’s New York are always a big hit. The chic department store upped the ante last year by rolling out a red carpet on the sidewalk and covering their Xmas windows with matching red curtains! A recent popular Bloomingdale’s display, “Dynamic Duos”, featured intricately-crafted famous twosomes including Michelle and Barack Obama, Batman and Robin, and, of course, Santa and Mrs. Claus.


Madison Avenue at 61st Street

A Christmas Tree on display

Barneys gets our vote for most creative Christmas window displays in New York City! Each year, the high-end department store picks a new theme for their window exhibits that are sure to get some serious laughs from passersby. Past Barneys NYC themes include: “35 Years of Saturday Night Live”, with window displays depicting past and present stars and characters from the seminal NYC show; “Peace and Love”, a sixties-themed Christmas display complete with miniature Volkswagens and bell-bottoms galore; and 2010’s “Have a Foodie holiday”, a beautifully crafted and gut-busting diorama of a Christmas dinner turned food fight between renowned chefs Mario Batali, Bobby Flay, Jean-George Vongerichten, and Mark Strausman.

Bergdorf Goodman

Fifth Avenue at 58th Street

A Crowd gathers to see a display.

This haute shopping destination creates Xmas window displays as stylish and cutting-edge as the clothing on their racks. You’ll be entranced by the whimsical worlds Bergdorfs creates within their Fifth Avenue windows. From authentic antique ships to two tons of quartz crystals, from a beautifully crafted girl (who bears a striking resemblance to Lady Gaga) riding atop a flying horse to a dazzling depiction of a lunar eclipse, Bergdorf Goodman’s Christmas window displays are not to be missed!

Macy’s Herald Square

Broadway between 34th and 35th Streets

Macy's is known for their Holiday display

Macys’ elaborate Xmas window displays draw thousands of wide-eyed visitors every holiday season eager to see the department store’s classic Miracle on 34th Street theme, as well as their additional series of window exhibits. Always a favorite, Macys’ holiday window displays often feature interactive details, such as 2009’s “Letters to Santa”, where visitors sent their own letters to Old Saint Nick right from the window display! Last year’s incredible display featured technology that allowed visitors to activate a machine by touching the window that made Christmas tree ornaments behind the glass.

Saks Fifth Avenue

Fifth Avenue at 49th Street

Saks Fifth Avenue also has an amazing display for the winter season.

Conveniently located across the street from Rockefeller Center, this NYC shopping staple creates fun and fantastical Christmas window displays that are a favorite among children. Saks’ three-dimensional, musical, animated exhibits draw huge holiday crowds who can’t help but become captivated! Some of our Saks favorites include their recent Sleeping Beauty theme featuring mechanical dolls dancing to the famous Tchaikovsky ballet, and last year’s interactive display based on a children’s book where visitors made the story’s characters move by touching controls on the window.

Lord & Taylor

39th Street at 5th Avenue

Lord & Taylor's display is popular with tourists and locals alike

Lord & Taylor displays one of the most popular window exhibitions each year. Thousands of tourists and locals line up every Christmas season to take a peek at this department store’s extravagant holiday scenes. Unlike the other department stores, Lord & Taylor uses hydraulic lifts to carry their already assembled holiday scenes up into the windows! Glimpse one of the detailed displays at Lord & Taylor NYC and you’ll feel like you’re looking at your favorite fairy tale come to life.

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About the Displays

Lord & Taylor X-Mas window display in NYC

NYC department stores’ Christmas window displays are awe-inspiring productions, created by set designers, composers, clothing designers, artists, and engineers. Stores like Barneys NYC and Bergdorf Goodman spend millions of dollars every year creating elaborate holiday scenes that draw thousands of tourists and local New Yorkers to their windows between Thanksgiving and New Years.

So whether you’re ready to do some serious Christmas shopping in NYC or simply want to stroll through Times Square or down Fifth Avenue and feel the holiday buzz, New York City Christmas department store windows are a must-see on your next NY winter vacation. Kids and adults alike will love the fun and imaginative displays which are truly works of art. We’ve scoped out the best Christmas department store window displays in New York City for you to check out on your next NYC holiday vacation.

Check Below the fold for our favorite Holiday Displays: